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by Bernardo Vatteroni,
scientific coordinator.
URBAN MOBILITY:
a relevant issue, for at least 5 good reasons:
the numbers, the complexity, economic development, human rights, the guidelines of the European Community.
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Mobility Show represents a chance of laying emphasis on mobility and environment policies, as to focus the attention on urban sustainability and introducing the solid solutions embraced by Public Authorities. The transport system in one of the most contributing factors towards cities growth and competitiveness. Its development, however, may bring consequences such as traffic saturation, economic ineffectiveness, power waste, increase of accidents, increase of air and acoustic pollution, space occupancy, visual intrusion. Within this context, Mobility Show represents a meeting point for new solutions, an opportunity for the different government bodies, directly involved in the environment and sustainable mobility policy, to share, compare, discuss and deepen these issues.
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An essential and distinctive part of the Mobility Show is the opening of a permanent observatory focussed on issues, projects, proposals, reviews and experiences acquired in the area of mobility which for years has been the greatest urban issue.
The need is felt for a systematic, cross-disciplinary and organised approach to traffic management, which should bring together different skills and rely on all the experiences gained in the area as well as on all the opportunities offered by technology.
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The exhibition aims to gather the main stakeholders of Italian and international sustainable mobility in Carrara, including:
Ministries, which rule the general reforming processes and the allocation of industry resources;
Regions, which have the responsibility of local mobility planning and scheduling;
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Through www.mobilityshow.it, the official website of the “First Show Conference on Innovative Technologies for a Sustainable Urban Mobility”
Press campaign on the Italian and European specialized magazines and main Italian dailies.
Direct mailing campaign toministries, town councils and provinces, business actors and their associations, universities and research institutes, citizens and users associations, firms and companies.
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